sierra hopkins

work

about

resume

hi i'm sierra!

Product Designer with a background in B2B and reducing friction in complex workflows.

Product Designer

B2B SaaS・Product Design・ Internship・ Cvent

Reducing Cognitive Load for Event Planners

Reduced cognitive load in a workflow used by enterprise event planners worldwide — cutting friction and speeding up the search process to aid planning decisions.

Mobile・ eCommerce・Project

Promoting Engagement in Buying Meal Kits

Designed a meal kit app from zero — built around the insight that retention breaks when people can't find meals that fit their actual life.

My next adventure is still being designed.

Want to be a part of it?

B2B Enterpise・ Product Design・ Capstone・ Stardog

From 'Who Are You?' to 'What Do You Need to Do?

Restructuring Stardog's technical docs platform around how users actually think.

Mobile・ Sleep Tracker・Project

Designing for Better Sleeping Habits

Designed a sleep app that doesn't add to the anxiety it's trying to fix.

Mobile・ Visual Exploration・ Playground

Letterboxd Reimagined

Reimagined Letterboxd's visual identity to match the cinematic experience it's built around.